On June 21, in the conference room of the marketing center headquarters, the launch ceremony of "Transparent Factory - Marketing Center Digital Management System 1.0" developed by Pengsheng Electric was held. The company's chairman Duan Jinxian, general manager Duan Penglin and deputy general manager Wu Hanwen and other leaders attended the launch ceremony.
The official launch of the marketing digital management system indicates that Pengsheng Electric has taken an important step towards informatization and modern enterprise management.
Gao Jian, Director of the Marketing Center, delivered a speech first. Mr. Gao, on behalf of all members of the marketing center, extended warm congratulations to the official launch of the marketing digital management system. Under the current severe market environment, the company still spends huge sums of money to develop this marketing service management system. The goal is to improve the efficiency and results of marketing work, so that marketing personnel can serve market customers more efficiently and with high quality. Mr. Gao expressed his gratitude to the company's board of directors on behalf of the marketing center, and promised and guaranteed that all members of the marketing center will do their best to learn and use the marketing digital management system to realize the informatization upgrade of marketing work.
Chairman Duan Jinxian spoke at the launching ceremony. The chairman first fully affirmed the marketing digital management system and highly praised the R&D personnel. He said that digital management will run through every field of the enterprise in the future, and the future competition of enterprises will be the informatization of the overall management system of the enterprise and the continuous evolution of the competition pattern. We must dare to innovate and make full use of modern technology to get rid of traditional ideas and methods. bondage. The current launch of the marketing management system is only the beginning of our digital transformation of Pengsheng Electric, and the company will unswervingly make unremitting efforts to realize the informatization and modernization of the enterprise in the future. The chairman clarified the future direction of the company, which made us full of passion and high morale. We are extremely proud to serve such an excellent company full of innovative vitality.
In order to let us have a clearer understanding of the various functions and usage methods of the marketing digital management system, Wu Hanwen, the company's vice president in charge of software system development, explained the functions and usage methods of the system in detail to all staff, and answered the on-site marketing enthusiastically. questions raised by personnel. Mr. Wu expressed humility to accept the questions and suggestions raised by everyone and promised to improve them in time, reflecting a pragmatic and responsible management style, which won full affirmation and warm applause from all marketing staff.
Colleagues from the company's marketing and service offices in Central China and Northwest participated in the speeches and discussions through the Tencent meeting, expressed their recognition of the marketing digital management system, and actively put forward their opinions.
Finally, Duan Penglin, general manager of the company, made a concluding speech. Mr. Duan pointed out that the company's digital management upgrade is an important innovation that the company must make to adapt to the increasingly fierce market competition in the future. Mr. Duan put forward requirements for the launch and implementation of the marketing digital management system: one belief, two principles, and three requirements. A belief is a belief that only allows success. Two principles: one is the implementation principle of "business-oriented, IT-assisted", and the other is the working principle of "step by step and continuous improvement". Three requirements: First, attach great importance to and fully participate in. Second, we must plan comprehensively and make steady progress. Third, take the initiative to adapt and make more suggestions.
Mr. Duan finally said that the implementation process of the digital system of the marketing center will be a transformation in management. He believes that our team will be able to do this job well. The launch conference of the marketing system ended successfully after President Duan's passionate speech.